SOBEL SKIN Rx apart is the revolutionary, exclusive patent-pending delivery system found in all cream products. It mimics the healthy skin structure you see in teenagers, and in doing so, works synergistically with the skin to ensure better absorption of active ingredients than traditional creams.

Sobel Skin Rx’s products are formulated with clean, safe ingredients and have been given Sephora’s clean seal. They’re cruelty-free, and free of parabens, fragrance, phthalates, sulfates and emulsifiers and are housed in recyclable glass bottles with soy-based ink.


Color + Information


Ylmer Villafana – Web Design Creation

Ulyana Kitcmanuk – Creative / Web Design

Ethan Finkelstein – Art Direction 

Emily Zaboski – Direction

Kimberley Hellem – Logistics 

ylmer’s role

My team at Color and Information had to opportunity to work with top NYC dermatologist; Dr. Howard Sobel in his new skincare line e-commerce website. I was assigned to create the fundamentals pages to layout. These pages would be the “Shop all”, “Home”,  all Legal pages, and Press page.